Project name: |
Marketing Study for the Area Bucharest 2000+ |
Beneficiary: |
Bucharest General Council |
Contracting agency: |
Ion Mincu University of Architecture and Urbanism |
Financing agency: |
Bucharest General Council |
Country: |
Romania |
City/location: |
Bucharest |
Project type: |
Consultancy |
Contract date: |
March 2002 |
Main themes: |
Urban Marketing |
Workmonths: |
9 months |
Project description: |
Elaborate a marketing diagnosis study for the competition area Bucharest 2000, supported by area development proposals and zoning regulations |
Description of IHS Romania SRL activities: |
Structure a management plan for urban operations, including:
- The area development plan
- The project business plan and
- The institutional development plan of the operation
- The marketing strategy and planning the campaign for supporting the implementation of the area development plan aimed at encouraging the Bucharest business community participation in the urban planning process
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IHS Romania SRL | VAT Number: RO6135554
5-7 Victor Eftimiu st., Bucharest, Romania | phone: +4021-313-7475 | email: office@ihs-romania.ro