Citește în română: Studiu de marketing socio-urban pentru ...
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Project name: Marketing Study for the Area Bucharest 2000+
Beneficiary: Bucharest General Council
Contracting agency: Ion Mincu University of Architecture and Urbanism
Financing agency: Bucharest General Council
Country: Romania
City/location: Bucharest
Project type: Consultancy
Contract date: March 2002
Main themes: Urban Marketing
Workmonths: 9 months
Project description:

Elaborate a marketing diagnosis study for the competition area Bucharest 2000, supported by area development proposals and zoning regulations

Description of IHS Romania SRL activities:

Structure a management plan for urban operations, including:

  • The area development plan
  • The project business plan and
  • The institutional development plan of the operation
  • The marketing strategy and planning the campaign for supporting the implementation of the area development plan aimed at encouraging the Bucharest business community participation in the urban planning process
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IHS Romania SRL | VAT Number: RO6135554
5-7 Victor Eftimiu st., Bucharest, Romania | phone: +4021-313-7475 | email: office@ihs-romania.ro